Creating a successful wayfinding strategy takes an extensive knowledge of how users navigate around environments, being able to identify touchpoints and propose the ideal locations for the positioning of wayfinding elements.

There are so many different methods of communicating key navigational messages, particularly following the introduction of digital solutions, and without the right guidance, a wayfinding strategy can easily become confused.

We have the in-house expertise to both design and manufacture a user-based strategy that will deliver on functionality and meet with brand ethos.