Fastned

Fully charged branding solutions

Transferring forecourt branding expertise into the EV market

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Powering-up a growing EV brand

Over the past few years, astley has worked alongside Fastned to help deliver signage solutions for key locations across their growing UK estate.

Considered the ‘go to’ branding partner for PFS clients we are also now becoming the partner of choice for EV branding solutions and were proud to be invited to support UK newcomer Fastned, one of the emerging names in the EV sector, with specialist signage and brand application services.

As the demand for charging points accelerates across the UK, our partnership ensures Fastned sites are branded clearly, consistently, and with high-quality, durable signage.

The requirement

As a rapidly expanding EV charging brand, Fastned initially needed a partner who could adapt quickly to site variations while maintaining the integrity of their brand application. With new energy sites often operating on tight timelines, flexibility and precision were essential.

They also required a branding partner who understood the complexities and challenges of working on forecourts and how to deliver solutions that created minimal impact to customers and colleagues.

Our solution

astley is considered the ‘go to’ branding partner for PFS and new energy brand implementation, with proven processes to help deliver effective and compliant solutions.

Our in-house design team lead the design phase, supporting Fastned with tailored site packs and visual presentations. Our combined expertise in creative concepting and practical delivery means we can also offer value-engineered solutions – reducing costs and installation time without compromising quality.

Having on-site employees that hold SPA Passports and a project delivery team that understand the unique set of rigorous health and safety standards, we are ideally placed to support brands from this sector.

By managing each step of the process – from survey and design to production and install – we ensure Fastned’s network of charging sites is well-branded, operationally sound, and visually aligned with their progressive, sustainable mission.