Whether it’s a full rebrand to a new forecourt identity or the introduction of a new EV brand, MFG needs branding partners who understand the complex and compliance-heavy nature of forecourt environments. From working out of hours to minimise disruption, to meeting strict health and safety standards, forecourt projects come with a unique set of demands that require specialist expertise.
The forecourt experience is evolving rapidly with the rise of EV, and as the industry advances, so too does the need for proactive, forward-thinking branding partners.
We were to help develop a bold, branded totem that would define their EV forecourt presence. This structure needed to be visually distinctive while also meeting rigorous health and safety standards.