CRUK

Proud to offer support to CRUK

Passionate about our own charity fundraising, we are thrilled to be considered a branding partner to CRUK

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Design-led support for a worthy cause

astley provides Cancer Research UK (CRUK) with a range of branding services, from shop signage and branded graphics to planning application management.

Our in-house design studio produces visual concepts and site-specific signage packs that align with brand guidelines and store objectives. These services not only ensure visual consistency but also reduce the workload on the client’s internal teams.

Our strategically positioned installation teams allow us to efficiently manage rollouts at both single and multiple locations across the UK, supporting the charity in achieving its store development goals.

The requirement

Cancer Research UK needed a signage partner who could not only manufacture and install branded signage, but also take the lead on design and planning – ensuring that each store launch or refurbishment is delivered efficiently and consistently across the UK.

The well-known charity has enhanced presence on high-streets across the country now as the retail landscape changes, so quick and efficient implementation alongside the ability to handle rollout work is essential.

Our solution

astley takes a fully integrated approach, handling everything from initial design visualisations to planning application documentation. We create detailed elevation drawings and provide ordnance survey maps as part of the planning submission process – saving the client time and reducing administrative pressure.

By centralising design, planning, and installation with one experienced partner, Cancer Research UK benefits from a smoother, more cost-effective project delivery – allowing them to focus on their core mission while we manage the visual execution of their retail spaces.