Boots

Helping support this iconic brand

We are delighted to support such an iconic brand that’s been around since 1849!

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Elevating the Boots brand across the UK and Ireland

astley began supporting Boots in 2022, delivering full signage & brand implementation services for one of the UK and Ireland’s most iconic names in the Health & Beauty Retail Sector.

We have proudly worked on various Boots locations nationwide, including high-profile stores like the concept beauty site at Battersea Power Station and the brand’s flagship destination in Cork, Ireland. Our role spans from initial design through to manufacture and final installation of branded assets including fascia signage, internal graphics, and window visuals.

With our UK-based installation teams and dual manufacturing sites, we are able to efficiently support Boots with both single-location projects and multi-site rollouts—tailored to brand guidelines and store-specific needs.

From concept beauty stores to flagship locations such as Battersea, our team has supported Boots with creative, technical, and on-site expertise across a growing estate.

The requirements

Boots need a branding partner who could help evolve their retail environments across a range of site formats – each requiring careful co-ordination, strong design execution, and premium-quality signage that reflects the modern, trusted nature of the brand.

Our solution

astley’s in-house design team helped produce detailed, site-specific implementation packs to guide the rollout of brand graphics across various locations. Our fully certified manufacturing strategy aligned with ambitious ESG activities allows us to minimise environmental impact (Ecovadis Bronze Medal holder) while maintaining speed and precision in production.

We’re especially proud of our work on Boots’ flagship store in Cork, which re-imagines the retail beauty experience with a premium aesthetic and service-led environment.

From modern facades to internal feature signage, we deliver a complete solution – highlighting our ability to deliver standout health and retail experiences for brands across the UK and Ireland.